Governments, journalists, filmmakers and hoaxers are all in the business of selling ideas. From WMD to crop circles, this free-wheeling discussion explores the techniques these groups use to build their audiences' trust. Moderator: Rory O'Connor (The Brokaw Hoax). Panelists: Adam Curtis (The Power of Nightmares); Filip Remunda (Czech Dream); John Lundberg (The Mythologist); Shelby Knox (The Education of Shelby Knox); David Flamholc (House of the Tiger King); Pedro Carvajal (Popaganda: The Art & Crimes of Ron English).

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